Generating considerable revenues is a significant accomplishment for a company founded only in July , since many of our competitors have been in the business for a substantially longer period of time or have significantly more resources than we do. Since our inception, we have devoted substantially all of our efforts toward the development of our smartphone applications. Formation of Board of Advisors — In January , we formed a Board of Advisors to provide guidance to our Board of Directors and our management team in the execution of our business development, marketing and operational matters, and to provide insight into continued opportunities within the food, health and nutrition space industry.
Subsequently we appointed Dr. Marc Siegel to the Board of Advisors. He is a member of the board of contributors at USA Today and a frequent contributor to several other newspapers and magazines. The funding was completed through the sale of secured convertible debentures and warrants. App Recognition and Growth — Our apps continue to receive impressive reviews:.
Our Frequent Buyer Card
My Belief in Content Checked. Travel and Yahoo! Finance, Examiner. Our apps will also be featured in upcoming coverage by the following high-profile media and food allergy and intolerance publications and outlets, both online and in print, including Los Angeles Business Journal, Reuters, VentureBeat, IdeaMensch, MyHeart. Changing to a Subscription Based Revenue Model.
We believe that the iOS Apple and Android platforms are moving in the direction of subscription-based applications. To capitalize on this trend and stay ahead of our competition, we are making our core apps free, and are also offering users subscription-based versions of our apps that will provide access to additional desired features. The paid subscription versions of our apps will allow users access to a bevy of new features, in addition to the core experience. These features include:. The extension of our brand will add value to our family of mobile apps designed for those with dietary restrictions and preferences.
So far, very good. I'm approaching this book from both perspectives. Apr 27, Pam rated it it was ok Shelves: non-fiction , body-mind-spirit. I was disappointed in the lack of depth in this book.
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